August 4, 2010

Santos and Cassidy Lead Mayoral Fundraising

San Leandro's incumbent mayor Tony Santos raised $20,402 and challenger Stephen Cassidy raised $10,705 during the first half of 2010 to lead the field of mayoral candidates. Councilmember Joyce Starosciak raised $9,333 and Sara Mestas raised $1,285. Lou Filipovich is not required to file paperwork because he does not expect to raise or spend more than $1,000.

There are no campaign contribution limits in San Leandro, so individuals and businesses may contribute any amount of money to local campaigns. Donations of $99 or less do not have to be itemized, but candidates are required to report the source of any donation of $100 or greater. Future financial statements are due on October 5, and October 21 in 2010 and January 31, 2011. The election will be held on November 2, 2010.

Semi-annual campaign statements for active campaign accounts were due August 2, 2010, and are summarized below.

Tony Santos, Incumbent

Santos' contributions included $2,500 from Electrical Workers Local 595, $1,500 each from Manuel Vieira and the California Apartment Association, and $1,000 each from UA Local 342, District Council of Iron Workers, East Bay Leasing Co., Charles and Wanda Bray, and Steven Leung. Other notable contributions included $750 from former Councilmember Kent Myers, $500 from car dealership owner Anthony Batarse, $250 from his wife Melitta Santos, and $250 from former Councilmember Gordon Galvan.

Santos' expenses included $15,627 to Community Outreach Services for various campaign services, $4,000 to Alliance Campaign Consultants [sic] for campaign consulting, and $960 to Vo's Restaurant for a fundraiser held in January.

The statement indicated that $4,081 was still owed to Community Outreach Services, so while Santos reported an ending cash balance of $23,943, it would actually be $19,862 if that debt was paid.

Santos' Campaign Statement for January 1 to June 30, 2010.

Stephen Cassidy, former member of the San Leandro School Board

Cassidy had $20,346 at the end of the reporting period with $8,830 in debt. The campaign received contributions of $1,050 from Tim Holmes, $1,000 each from fellow attorney Elizabeth Cabraser and Juan and Evelyn Gonzalez, and $500 each from Ron Musgrove and John and Mary Sullivan.

Cassidy's expenses included $746 to Costco for campaign literature, $269 to In & Out Printing for campaign literature, and $253 to the T-Shirt Factory for campaign paraphernalia.

The total raised for the period rises by $7,560 when including the loan made to the campaign by Cassidy.

Cassidy's Campaign Statement for January 1 to June 30, 2010.

Joyce Starosciak, San Leandro City Councilmember, District 4

Starosciak reported campaign funds of $6,324 at the end of June and no campaign debt. Significant contributions included $500 each from Southern California Assemblymember Anthony Portantino's (D-Pasadena) campaign committee, Pacific HVAC Depot, Robert Molinaro, owner of Alameda County Industries, and PAM Companies. Other contributions included $300 each from Creekside Associates and Windsor Partners, $150 from EMS Management, $100 from Innisfree Ventures, and $100 from Oakland Supervisor Nate Miley's campaign committee.

Starosciak's largest expense was $10,200 to Tramutola for campaign consulting, followed by $3,857 to Print Pro for campaign literature, and $606 to Marcy Ramsey for a fundraiser.

Starosciak's Campaign Statement for January 1 to June 30, 2010.

Sara Mestas, Member of the Rent Review Board

Mestas reported $263 in her campaign account after raising $1,285 during the first half of 2010. Contributions included $1,060 from Mestas to her own campaign and $100 each from Litvinchuck [sic] Realty and Clancy's Ice Cream.

Expenses included $740 to Chad Pennebaker for an office, $124 to Office Depot for toner and ink, and $120 to FX Dream for photos at a press conference.

Mestas' Campaign Statement for January 1 to June 30, 2010.

Campaign Consultants Reap $40,000 So Far

Campaign consultant Tramutola has received $20,217 from Starosciak's campaign, while Community Outreach Services has received $15,627 from Santos' campaign. Santos also paid $4,000 to Alliance Campaign Consultants (actually Alliance Campaign Strategies) for campaign consulting.

Oakland-based Tramutola also manages campaigns for Alameda County Supervisor-elect Wilma Chan, Alameda County Supervisor candidate Nadia Lockyer, and Oakland mayoral candidate Don Perata. San Leandro Bytes could not find any information about Hayward-based Community Outreach Services, but it has the same address as Eden Realty, a local real estate company run by Tom Silva. Alliance Campaign Strategies is run by Alice Lai-Bitker Chief of Staff Shawn Wilson, Alameda County Democratic Party Central Committee Vice Chair Royce Kelley, and Angela Ramirez Holmes.

Cassidy's campaign is managed by volunteer Tim Holmes, who has contributed more than $1,000 to the campaign while Mestas is managing her own campaign. Filipovich is not expected to campaign at all.

Note: Full disclosure: the author, Mike Katz-Lacabe, is on Stephen Cassidy's campaign committee.

Posted by Mike Katz-Lacabe at August 4, 2010 12:02 PM | TrackBack

Hi Mike,
I think it's only fair to include the non-monetary contributions in your report. You should also list the total contributions for the period which were 30,000+ for Steve and 23,000+ for Tony--Jim

Posted by: Jim Prola at August 4, 2010 3:34 PM


I haven't typically included non-monetary contributions because they are much more "squishy" than actual campaign cash. With few exceptions, they do not add clarity to the campaign situation and end up confusing the issue. The value of non-monetary contributions can easily be inflated or minimized. When it comes to getting a message out, it's cold hard cash that pays for printing and mailing (though I seem to recall that some candidates have received non-monetary contributions from print shops and then it becomes more relevant).


Posted by: Mike Katz-Lacabe at August 4, 2010 4:52 PM
Post a comment

Remember personal info?